KEHENG —— 2024 Annual Summary

I.Performance Overview

   In the past 2024, our product——mixer, has achieved remarkable results under the guidance of the company's overall strategy. Through continuous technological innovation and market expansion, we have successfully enriched our product line and improved our sales performance.

   This year, the sales of agitators increased by 25% year-on-year, among which the overseas market growth was particularly prominent, reaching a growth rate of 55%. We have successfully entered three new international markets and established cooperative relationships with many internationally renowned companies.

   

   In terms of product innovation, we launched three new mixers, targeting the food, chemical and pharmaceutical industries respectively. These new products have received a warm response in the market and brought new growth points to the company.

   By continuously optimizing service processes and improving product quality, customer satisfaction surveys show that our customer satisfaction has increased by 10 percentage    points, reaching a high satisfaction rate of 95%.

   

II. Challenges and Reflections

Despite the good results, we have also faced some challenges in the past year.

   With the intensification of market competition, we have found that product homogeneity is serious, which requires us to pay more attention to differentiation and innovation in future product development.

   The fluctuation of raw material prices and the procurement cycle of brand-name motors have put pressure on cost and efficiency control. We need to further optimize supply chain management, reduce production costs, and improve production efficiency to maintain the competitiveness of our products.

   The accelerated pace of technological upgrading has put forward higher requirements for our R&D capabilities. We need to increase R&D investment to ensure technological leadership.

   

III. Planning and Outlook

   In response to the above challenges, we have formulated the following plans:

   In the coming year, we plan to further explore the Southeast Asian and Middle Eastern markets, while strengthening cooperation with existing customers to increase market share.

   Through negotiations with suppliers, we will achieve long-term cooperation agreements with suppliers of high-quality raw materials to reduce procurement costs. At the same time, we will improve production efficiency and reduce labor costs.

   Increase R&D investment, especially in the research and development of environmentally friendly agitators. We plan to launch at least two new products with industry-leading technologies in the next year.

IV. Summary

   In summary, the agitator department has achieved remarkable results in the past year, but it has also faced many challenges. We have formulated corresponding strategies to meet these challenges and have made clear plans for future development. We believe that under the correct guidance of the company's leaders and the joint efforts of all employees, the agitator department will usher in a more brilliant tomorrow.